LandingCube vs. AMZPromoter: Page Builder Showdown
Using landing pages to funnel external traffic to Amazon listings has become an essential part of every Amazon marketing strategy. A lot of different landing page generators have popped up in recent years to help you quickly create and deploy landing pages.
In this article, we’re going to take an in-depth look at two such generators: LandingCube and AMZPromoter. Both claim they can turbo charge your Amazon sales by using discount coupons and collect valuable customer data at the same time.
Table of Contents
What is LandingCube?
LandingCube is a landing page generator that can be used to build beautiful, responsive landing pages that are optimized to convert external traffic into email subscribers and sales. The service includes tools for conversion tracking and retargeting, capturing emails, generating single-use promos, inventory protection, 2-step URL creation and messenger bot creation.
LandingCube was founded by ecommerce marketing guru David Hehenberger. He realized there was no tool that allows Amazon FBA sellers to capture their customer’s email BEFORE they purchase on Amazon, so he and his team set out to build LandingCube in 2017. Read our full review of LandingCube here.
What is AMZPromoter?
AMZPromoter is a landing page builder and automated coupon delivery system for Amazon sellers. It can be used to quickly build responsive landing pages that are optimized to convert, capture customer emails in exchange for a one-time coupon code, and funnel traffic from Facebook, Google, blogs and other traffic sources directly to your landing page.
AMZPromoter is the brainchild of Amazon entrepreneur Josh Raines. After working his way up to selling $60,000/month on Amazon, Raines realized that the marketplace lacked a simple coupon distribution tool, so he decided to build one. He eventually met developer Stas Belkov, and by combining his industry expertise with Belkov’s technical skills, AMZPromoter was born. You can see our thorough review of AMZPromoter here.
First, let’s see how the tools compare side-by-side on features:
Feature Comparison
LandingCube
Landing page generator – LandingCube can be used to build beautiful, responsive landing pages that include branding options, product images, scarcity elements, videos, 5-star reviews, and FAQs.
Capture emails – LandingCube can help you build an email list by offering customers coupon codes in exchange for their email. Once you’ve set up your landing page, you can modify your email settings and choose whether to require an email opt-in, a first or last name, and email verification.
Distribute single-use promo codes – LandingCube automates the process of sending out single-use promos. You have to first create the coupon codes using your Seller Central account and then incorporate them into your landing page using the ‘Amazon Integration’ option on the LandingCube dashboard.
Integration with email marketing tools – LandingCube can be integrated with several email marketing providers, including MailChimp, ConvertKit, AWeber, ActiveCampaign, Drip, and GetResponse. It can also collect your customer emails for you if you don’t want to use an email marketing provider.
Conversion Tracking and Retargeting – LandingCube supports Google Analytics and Facebook Pixel tracking. You can enter your Google Analytics account ID and Facebook Pixel ID in the settings menu. Your landing page will then automatically track visits and conversions.
Filtering and security – To protect your inventory, LandingCube can limit the number of coupons you send in a day, limit promos to only one promo per email address or IP address, and block emails from disposable email services like 10minutemail.com. You can choose to give out promo codes directly on the landing page as soon as a prospect enters their email, or you can have them verify their email first before redirecting them to the promo code.
Generate 2-Step URLs – One of my biggest criticisms of the previous version of LandingCube was the lack of a 2-Step URL generator. Now, when one of your potential customers uses one of your custom URLs to view your product, it appears to Amazon as if the person searched for your product (using your target keyword) and then clicked on your listing. This process enhances your SEO strategy to boost your listing up Amazon’s search results.
Create Facebook Messenger Bot Campaigns – Messenger bots are now being used as an alternative to landing pages and you can create them easily using LandingCubes newest feature. When leads click your call to action in an ad on Facebook, you can create an automated process that will open a messenger window, give out a promo code, send the link to the product and even following up after a sale for a review.
LandingCube Academy – The LandingCube academy is a really in depth set of tips and tutorials that have been created to help you get the most out of the software. The team at landing cube understand that creating a good landing page is only the first step, so the tutorials are heavily focused on how to run ads that point to your landing page in a cost effective way.
AMZPromoter
Quickly build landing pages – AMZPromoter’s core feature is a webpage generator that can build an optimized landing page in just a few minutes. The created landing pages include branding options, product images, product descriptions, videos, FAQ, a scarcity timer, and an ad compliant footer.
Capture customer emails – AMZPromoter can capture your customers’ email addresses before they buy your product on Amazon by offering them one-time coupon codes. When the “Claim Your Coupon Now” button on your landing page is clicked, a pop-up will initiate and the user will be prompted to fill out their name and email address. After they correctly fill out the required parameters, an email will be sent to their address containing a link to the coupon code.
Automatic coupon distribution – AMZPromoter automates coupon distribution and removes the time-consuming process of manually sending out single-use coupons. You have to generate your coupon codes in Seller Central and then upload them on AMZPromoter. You can choose to limit coupon giveaways to a single IP address and email address, and set up filters for disposable email addresses.
Supports email autoresponders – You can seamlessly integrate your AMZPromoter landing pages with any of the following email tools: Mailchimp, AWeber, ActiveCampaign, GetResponse, Klaviyo, Drip, ConvertKit, and Zapier.
Supports conversion tracking and analytics – AMZPromoter lets you embed your landing pages with Google Analytics and Facebook Pixel scripts to track your conversions and data. You can also add custom scripts to your pages to maximize every campaign.
Filtering and security – AMZPromoter has several security options to reduce fake coupon claims and other malicious actions, such as email opt-in, email verification, limit coupon codes to one per email and IP address, block disposable email addresses, and limit the number of coupons sent out each day.
Amazon MWS integration – Amazon Marketplace Web Service (MWS) is a web service API that helps sellers exchange data on orders, payments, reports, listings, and more. Integration with MWS enables high levels of selling automation and can increase selling efficiency, improve response time to customers, and reduce labor requirements.
AMZPromoter supports integration with Amazon MWS and can use the available APIs to pull data from your Seller Central account.
Support for Facebook Custom Audiences – Facebook Customer Audiences is a targeted advertising service that allows sellers to import user email addresses for retargeting on Facebook and Instagram. AMZPromoter has Facebook custom audience integration. Once you’ve set it up, it’ll generate a Seller Central report of all orders made (every four hours) and then push the customer’s name and email address to a Facebook custom audience.
Facebook can match those details to a Facebook account and communicate directly with your customers via Facebook ads. This is a very effective tactic for launching new products, cross-promoting your other products, following up for reviews, or reminding customer to make another purchase.
URL builder tool – AMZPromoter has a tool for creating Super URLs, Normal URL, and Search & Buy URL, so you can quickly create links that will give you the biggest ranking boost. The tool also contains a rotating feature that allows you to rotate between different links for ranking multiple keywords. This is valuable feature for sellers who want to experiment with Amazon’s algorithm to improve their product’s ranking in search results.
Facebook Chatbot Integration – Just like other software on the market, AMZPromoter has added support for chatbots. While the software will not help you actually create a new chatbot, you can integrate existing campaigns into the software so you can manage all of your marketing in one handy location.
Multiple Marketplaces – AMZPromoter now has support for many of the most popular global marketplaces, expanding your potential customer base. It now works with Amazon US, UK, DE, IT, FR, ES and IN, with support for English, German, French and Spanish.While you cannot use the full functionality for the CA, JP, AU, BR, CN and MX marketplaces, you can manually create campaigns for these stores.
Features Conclusion
| Features | LandingCube | AMZPromoter |
|---|---|---|
| Landing page builder | Yes | Yes |
| Captures customer emails | Yes | Yes |
| Automated coupon distribution | Yes | Yes |
| Supports email marketing tools | Yes | Yes |
| Supports analytics tools | Yes | Yes |
| Filtering and security options | Yes | Yes |
| Supports custom code | Yes | Yes |
| URL builder tool | Yes | Yes |
| Facebook Chatbots | Yes | Yes |
| Amazon MWS integration | No | Yes |
| Facebook custom audiences integration | No | Yes |
| Free trial? | Yes (CC Required) | Yes (CC Required) |
LandingCube and AMZPromoter have very similar features as they’re both easy-to-use landing page generators that automate email capture by supplying potential customers with single-use promo codes.
The only big difference between the two is LandingCube’s lack of a URL building tool, Amazon MWS integration, and support for Facebook custom audiences. These are advanced features that experienced Amazon FBA sellers might want but new sellers probably won’t need.
Pricing Comparison
LandingCube
LandingCube has three subscription plans: FBA Beginner, Full-time Seller, and Large Business. Each plan gives you a fixed number of active landing pages except for the large business plan which is unlimited. All plans have unlimited traffic and coupons.
All of the plans except for the FBA Beginner has a monthly payment option. A very positive change has been the introduction of a 21 day free trial period. This is amazingly generous and speaks to the confidence the team has in their software. This is more than enough time for you to see just how powerful the software is and should convince you that the yearly subscription is worth the price.
Only the Full-time Seller and Large Business options have a monthly payment option, which is probably why LandingCube offers users a 21-day free trial instead of a standard 14-day trial.
Here’s a breakdown of each plan:
| Annual Subscription: | $15/month ($180 paid annually) | $30/month ($360 paid annually) | $60/month ($720 paid annually) |
| Monthly Subscription: | N/A | $49/month | $99/month |
| Features: | • 2 active landing pages • Unlimited traffic • Unlimited coupons • Facebook / google analytics pixel • Online academy and training | • 10 active landing page campaigns • Unlimited traffic • Unlimited coupons • Facebook / google analytics pixel • Online academy and training • Facebook Messenger Bots • URL builder • Strategy Call • Remove LandingCube branding | • Unlimited landing pages • Unlimited traffic • Unlimited coupons • Facebook / google analytics pixel • Online academy and training • Facebook Messenger Bots • URL builder • Strategy Call • Removal of LandingCube branding • Priority customer support |
AMZPromoter
AMZPromoter has three subscription plans: Starter, Essential, and Professional. Starter is recommended for new sellers with $0 – $5k monthly revenue, Essential is recommended for early-stage sellers with $5k – $30k monthly revenue, and the Professional plan is for professional sellers with $30k+ monthly revenue.
Here’s a breakdown of the pricing:
| Target Audience: | New sellers (0-5k monthly revenue) | Early-stage sellers (5-30k monthly revenue) | Professional sellers (30k+ monthly revenue) |
| Monthly Subscription: | $25/month | $49/month | $99/month |
| Annual Subscription: | $19/month ($228 annually) | $37/month ($444 annually) | $74/month ($888 annually) |
| Features: | • 3 active landing page campaigns | • 15 active landing page campaigns • Live chat support • 1 Amazon MWS integration • 3 Facebook custom audiences | • Unlimited landing page campaigns • Priority email and live chat support • 3 Amazon MWS integrations • 50 Facebook custom audiences • URL builder/rotator |
Pricing Conclusion
AMZPromoter is more expensive than LandingCube, but it offers one more active landing page in its entry plan and five more landing pages in its mid-tier plan. When you compare their prices, LandingCube seems like the better choice for sellers who are new to using landing pages and only need a few of them.
The fact that LandingCube offers a 21-day free trial instead of a 14-day trial like AMZPromoter is another big plus for sellers who want to experiment and receive tangible results before committing to a subscription.
Pros and Cons Comparison
LandingCube
Pros
• Supports multiple Amazon marketplaces – LandingCube supports Amazon U.S., Canada, India, and all European market places.
• Can embed landing pages into your own website – LandingCube provides users with iframe embed code. You can use it to publish your landing page on your own website.
• Great customer support – LandingCube offers quick customer support. Support tickets we sent out typically received a response in about an hour during weekdays.
• Automatically imports 5-star reviews – LandingCube automatically imports your last 5-star reviews to your landing page.
• Academy and training – LandingCube has extensive training videos, webinars and online courses about driving traffic to your landing pages.
• URL Generator – LandingCube lets you create custom URLs for your landing pages that will help you rank products faster.
• Facebook Chatbots – Create campaigns with chatbots instead of landing pages and tap into new demographics.
• 21-day free trial – This is one of the best free trials we’ve seen for any software trial. It really does show that the team stands behind their product and are convinced it will be become an essential tool over the long term.
Cons
• Entry-level subscription tier includes LandingCube branding – Subscribers of the ‘FBA Beginner’ plan can’t remove LandingCube’s logo from their landing pages unless they upgrade to more expensive plans.
• Limited customization – While LandingCube has robust customization options, you can’t use it to create a 100% custom landing page. You’re limited to LandingCube’s existing templates.
• Starter Price Point – Even though there is a generous free trial period, it would be nice to have a monthly subscription for the starter plan, especially because this is targeted at small or new sellers. However, the yearly plan is fairly priced meaning this is not really a big problem.
AMZPromoter
Pros
• Supports multiple Amazon marketplaces – AMZPromoter works with Amazon U.S., UK, FR, ES, DE, and IT. It supports English, French, Spanish, German, and Italian languages. Support for Amazon marketplaces in India, Mexico, Japan, and Canada will be added in the near future.
• Analytics dashboard – You can track your page views, users, conversions and conversion rate at a glance using the analytics dashboard.
• Doesn’t brand your landing pages – LandingCube adds its logo to your landing pages unless you pay for a higher subscription plan. AMZPromoter’s landing pages are completely free of branding, even for entry-level plans.
• Supports Facebook Messenger bot campaigns – AMZPromoter lets you connect your landing pages with your Facebook Messenger bot, so you can reduce friction in your funnel when promoting your products with Facebook ads.
• Features a URL builder tool – AMZPromoter has a tool for creating Super URLs, Normal URL, and Search & Buy URL, so you can quickly create and rotate between links that will give you the biggest ranking boost on Amazon.
• 14-day free trial – AMZ Promoter offers a 14-day free trial which provides enough time to test drive the software and run some campaigns.
• Lower Starter Monthly Plan– AMZPromoter has a lower price point on their monthly plans. The monthly plans start at $25 a month compared to the $49 a month monthly starter price with Landing Cube.
Cons
• Higher Annual Price plans – AMZPromoter is pricier than LandingCube on annual plans, however it does allow more landing page campaigns on the lower and mid-range pricing plans.
• Only three landing page templates – AMZPromoter offers three landing page themes (Modern, Warm, and Classic) that all kind of look similar. It supports custom templates, but sellers who don’t know how to code may be disappointed with the available options.
• You have to subscribe to get customer support – AMZPromoter doesn’t provide any contact information or social media links on its website for users who may want to ask some questions before subscribing. Furthermore, live chat support looks like a feature that’s only given to subscribers of its upper-tier plans.
Our Verdict: Which One is Best for YOU?
AMZPromoter and LandingCube are somewhat similar as they’re both services that generate responsive landing pages that are optimized to convert.
When you compare their features, AMZPromoter does have more advanced features targeted at high-level professional Amazon sellers. The monthly starter plan is also cheaper, so they win on the price point here on monthly starter plans being almost 50% cheaper on their monthly starter plan, which is a significant difference.
LandingCube wins for beginners and sellers that are new to using landing pages for product promotions. They also win in the pricing department on annual plans, with an annual subscription to the FBA Beginner plan working out to only $15 a month. An annual AMZPromoter subscription is about 25% more expensive than a LandingCube subscription, which might be a pretty big markup depending on your budget. AMZPromoter does make up for it by offering subscribers more landing pages and also offers monthly payment plans.
LandingCube is a great option for new Amazon FBA sellers who have little experience with landing pages and only have a few products. In particular, the 21 day free trial gives you ample opportunity to test that the software works for you and is a great way to ease beginners into it. It’s cheaper on annual plans, offers great customer support, and has published a lot of training courses, webinars and content in its knowledge base to help sellers who are getting started with landing pages and paid traffic.
AMZPromoter is a better choice for experienced sellers. Its entry-level plans have more active landing pages and it comes with advanced features that professional Amazon sellers might find valuable. AMZ promoter is the recommendation for professional sellers with paid ads experience that require all the advanced features. Sellers that have staff or freelancers that can run PPC ads for them or PPC agencies would also benefit from the advanced features of AMZ Promoter.
However if you are a new seller, or you don’t have a lot of experience (or haven’t seen great results) using PPC ads or driving low cost traffic, a LandingCube subscription with the lower annual price, great customer support, free trial period and in depth tutorials is probably the better choice.
